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  5. Leadership Principle # 8 – Make sound and timely decisions

Leadership Principle # 8 – Make sound and timely decisions

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  • Richard Martin
  • February 29, 2012
  • 3:23 pm
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Richard Martin

Richard Martin empowers leaders to outmaneuver uncertainty and drive change through strategic insight and transformative thinking.
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This is the 8th installment in my series on the 10 principles of military leadership, which I started with a blog post on February 20th. Each of my blog posts since that date have covered these leadership principles, which are used by military forces to teach, develop, and evaluate leaders at all ranks. They are applicable in all walks of life and all situations, and especially in businesses and other organizations.

Decision-making is fundamental to leadership. There are two components to this principle. First, decisions must be sound. Second, they must be timely.

Sound decisions are appropriate given the level of resources and the intended effect. They are arrived at rationally, if at all possible, after considering various options and their possible direct and indirect effects. It doesn’t matter if the decisions are made hastily or intuitively, providing there are means in place to manage the inherent risks of uncertainty. Finally, decisions are sound if the majority of the followers buy into them and there is no major resistance to their implementation. The final characteristic requires that decisions be explained and understood by everyone involved in carrying them out or supporting them.

Timely decisions are ones that are taken at the right time to have the best effect. The best decision taken and implemented at the wrong time is useless. Timely decision-making requires assurance and boldness. Most of this book is about sound, timely, efficient, and effective decision-making in support of business objectives.

© 2012 Richard Martin. Reproduction and quotes permitted with full and proper attribution.


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Richard Martin, President of Alcera Consulting Inc.

Richard Martin

Richard Martin is the President of Alcera Consulting Inc., a strategic advisory firm collaborating with top-level leaders to provide strategic insight, navigate uncertainty, and drive transformative change, ensuring market dominance and excellence in public governance. He is the author of Brilliant Manoeuvres: How to Use Military Wisdom to Win Business Battles and the creator of the blog ExploitingChange.com. Richard is also the developer of Strategic Epistemology, a groundbreaking theory that focuses on winning the battle for minds in a world of conflict by dismantling opposing worldviews and ideologies through strategic narrative and archetypal awareness.

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